Description:
South Africa is the most influential political and economic power in Africa. Since the 1990s, some 300,000 Chinese newcomers have been engaged in transnational trade and commerce in South Africa. This book takes the new Chinese immigrants doing business in South Africa as the object of study. Through research to understand the motivation of the new Chinese immigrants to migrate to South Africa, their economic adaptation in South Africa and their social interaction with various ethnic groups in South Africa, it explores the intercultural adaptation strategies of this group in South Africa from multiple perspectives and predicts the development prospects of this group in South Africa. The study on the cross-cultural adaptation of new Chinese immigrants has a strong application value and is an important reference for current and future Sino-South African political and economic and cultural interaction, migration policy research and formulation, and the expansion of "One Belt, One Road" cooperation.