Ⅰ General Report
1 Chinese Catering Industry Steps Forward During the Transformation
【Jing Linbo】／001
Ⅱ Industry Development
2 Analysis of Catering Market Operation in 2013 and Development Forecast
in 2014【World Association of Chinese Cuisine】／021
3 Chinese Catering Industry and Capital Market, 2013【Zhao Jingqiao】／032
Ⅲ Special Research
4 Research on Commercial Insurance Demand and Purchasing Patterns of
Catering Industry【Cao Jie】／047
5 The Discuss of Dairy Safety Issues in Catering Industry【Cao Cheng】／066
6 Modern Market Meaning of Chinese Pasta Dishes【Wang Xiqing】／080
7 The Current Status and Summary of the Catering Industry Training
【Zhu Yunlong】／088
Ⅳ Enterprise Cases
8 Quanjude: “Virtue”Culture Casting a Famous Brand【Peng Cheng】／101
9 The Beijing Parade: High-end Catering Enterprise Transformation
【Li Lin, Han Zhongqin】／109
10 Jinbaiwan Restaurant: An Outstanding Model of E-commerce Catering
【Ma Xiaoqing, Zeng Lei】／118
11 Shanghai Min: The China’s Leader Catering Enterprise【Chen Yuanyaun】／129
Ⅴ Region Situations
12 Analysis on the Development of Beijing Catering Industry
【Xie Yuezheng】／138
13 Guangdong Province Catering Industry Development Report
【Li Li, Yu Gouxiong】／158
14 The Current Situation and Trends of Shanghai Catering Industry
【Shen Siming】／169
15 The Situation and Development of Henan Province Catering Industry
【Zhang Hailin】／180
16 Analysis on the Development of Ningxia Catering Industry
【Li Jun, Pang Zijie】／191
Ⅵ International Analysis
17 An Analysis of the Development of Korean Catering Enterprises in China
【Li Mingzhe】／202
18 Inheritance and Innovation: Creating a Hundred-years Brand of Lee Kum Kee
【Lee Kum Kee】／222
19 Brief Talk about Internationalization Strategic Modes of Catering
Enterprises【Zhang Yong, Pan Xu and Wu Fangfang】／233
Ⅶ Appendix
20 The Modification of Law of the People’s Republic of China on Protection
of Consumers’Rights and Interests by Standing Committee of the National
People’s Congress／243
21 The Notification of Solicit Public Opinion about the People’s Republic
of China’s Food Safety Law(Draft Revision) Published by State Council
Legislative Affairs Office／255
22 The Development of Chinese Food and Nutrition Program(2014-2020)
Published by General Office of the State Council／286
This book provides a significant analysis of catering market operation in 2013 and the circumstance of catering industry in capital market，shows the trend of the development in 2014, focuses on the commercial insurance，the dairy safety，the culture of Chinese pasta dishes and the situation of catering industry training.
It selects the industry representatives such as China Quanjude, Beijing Parade, Jinbaiwan and Shanghai Min, through the analysis of their history, present situation, summarize their experiences, hoping to provide reference to the development of catering enterprises. It also selects Korean catering enterprises in China, Lee Kum Kee and Xihe International as research subjects respectively, and summarize the secrets of success.
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